Roku TV

Smart TVs made easy with America’s #1 TV streaming platform.

Made by Roku

Roku built in

Smart TVs made by Roku

Powered by the delightfully simple Roku experience.

Learn about Roku made TVs

Frequently Asked Questions

What’s the difference between a smart TV and a Roku TV?

A Roku TV is a smart TV made easy with quick access to your favorite entertainment and none of the complexity.

  • Built for streaming: Roku OS was designed from the ground up for streaming on the TV, so it's faster and simpler to navigate than most smart TV systems.
  • One simple remote: No juggling remotes between your TV, streaming player, and audio device—one Roku remote controls it all.
  • Always improving: Roku TVs receive free automatic software updates that add new features and channels over time, so your TV gets better the longer you own it.
  • Customizable home screen: Put your favorite channels and inputs exactly where you want them for a personalized experience.

Don't make it complicated. Roku TV is the smarter choice! Learn more about the differences between a smart TV and Roku TV on our blog.


    What channels can I watch on my Roku TV?

    America's #1 TV streaming platform lets you stream just about anything—free, live, and premium.

    • Free entertainment: Watch hundreds of free live TV channels plus movies and shows on The Roku Channel, no subscription needed.
    • Live TV guide: Browse 500+ free live TV streaming channels and antenna TV channels together in one convenient guide when you hook up an antenna.
    • All your favorites: Access network channels like CBS, NBC, and ABC, plus paid platforms like Netflix, Disney+, and Hulu. All from a single home screen.
    • Easy to find: Search across top streaming channels by title, actor, or genre using your voice or the on-screen keyboard.

    It's easy to browse and search channels on your Roku TV so you can quickly and easily find the entertainment you want.


      What are Roku-branded TVs?

      Roku-branded TVs are smart TVs made by Roku, designed to be simple to use so you can spend less time setting up and more time watching.

      Roku Select Series

      Great picture quality at an affordable price. Available in HD or 4K with HDR10+ color, QLED panels on larger models, and Dolby Audio technology.

      Roku Plus Series

      Premium picture and sound for movie lovers. Features 4K QLED screens with Mini-LED backlighting, Dolby Vision and Dolby Atmos technologies, and an enhanced Voice Remote.

      Roku Pro Series

      Our best TVs with theater-quality picture. Stunning 4K OLED, Dolby Vision technology, and 120Hz refresh rate.

      All Roku TVs include instant access to thousands of streaming channels and free live TV.


        Can I watch TV on my Roku TV without a cable subscription?

        Yes, and you don't have to sacrifice quality to cut the cord. The full Roku streaming platform is built right into your TV, so there's no extra equipment, no contracts, and no rental fees.

        What you'll get access to:

        • 500+ free live streaming channels: Access hundreds of live TV channels covering news, sports, entertainment, and more.
        • Over-the-air channels with an antenna: Connect an HDTV antenna and watch local network channels.
        • Affordable streaming apps: Add your favorite streaming services, or Premium Subscriptions on The Roku Channel whenever you're ready, all from the same home screen.

        We also partner with your favorite TV brands to bring you a selection of sizes from 24" to 85" and picture quality from HD to 4K QLED, there's a Roku TV for every room and budget.


          Does a Roku smart TV need Wi-Fi?

          Yes, to stream entertainment, your TV needs either an ethernet or Wi-Fi connection. Think of it like watching Netflix on your laptop—you need an internet connection to stream your favorite shows. The same is true of your Roku TVs. And connecting your TV to the internet is simple. We’ll walk you through every step with an easy-to-follow guided setup, right out of the box, so you can start streaming in no time.

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