A Roku streaming device lets you watch entertainment—like TV shows, movies, YouTube videos, and more—from the internet on your TV. Just plug it in and connect it to your Wi-Fi® network. You’ll have instant access to streaming services like Netflix, Hulu, and Disney+ (and thousands more!) on your screen. Roku TV streaming devices are home to a massive selection of free, live, and premium TV so there’s always something great to watch. You can even sign into network TV channels with your cable login (so it’s like an extra cable box without the cost). There are no monthly equipment fees for a Roku device and you only pay for the channels you want, so you control how much you spend.

Finding the best streaming device for you is easy! If you're new to streaming, Roku Streaming Stick is a great, simple HD player to start with. For an upgrade, Roku Streaming Stick Plus offers brilliant 4K picture and vivid HDR color. If you need something more powerful, Roku Streaming Stick 4K provides seamless, brilliant 4K and Dolby Vision® streaming, along with long-range Wi-Fi that you can take anywhere. For streaming pros or those looking to cut cable altogether, Roku Ultra is our fastest player ever, featuring unmatched cinematic picture and sound, plus our best voice remote control.

Looking to upgrade any TV with both powerful streaming and premium sound? Check out Roku Streambar SE, which provides crisp, clear dialogue alongside stunning 4K streaming, and you can easily expand to add deep, rich bass with Roku Wireless Bass.

Roku streaming devices are easy to set up and use—all you need is a high-speed internet connection, a power supply, and a smartphone or computer to set up a Roku account. Simply plug your Roku device into your TV with an HDMI® Cable and follow the on-screen prompts to complete the setup. You’ll need to create a Roku account to download and stream apps.

Roku streaming devices are built to do just one thing—let you watch all the entertainment you love as quickly and easily as possible. While smart TVs include access to major streaming apps, their systems are often harder to navigate and slower to load, with fewer app options. Roku devices upgrade any TV (even old or slow ones) with fast streaming, a simple and familiar home screen, and thousands of free and premium apps. Plus, Roku devices are always being improved for even better performance as time goes on with automatic updates. So “need” might be a strong word—but we think you’ll be a lot happier with one.

Look no further! You can buy a Roku streaming device right here at roku.com—just scroll up and find the one you want. You can also find Roku devices at your favorite retailers that sell TV streaming devices online and in-store at Amazon, Walmart, Best Buy, Target, and more.