How does Roku work?

Roku makes it easy and affordable to watch your favorite TV. Roku devices act as the home for all of your entertainment so you can streamline your setup, replace your expensive cable equipment, and watch what you love—all while saving money.

What is streaming?

Hero Roku Homescreen

Watch what you love—for less

Streaming is an easy way to save money while enjoying your favorite TV. Whether you’re saving on equipment fees by replacing a cable box with a streaming player or cutting cable all together, you can still watch what you love. All Roku devices provide easy access to free TV, live news, sports, movies, and more, so you can be confident that you won’t miss a thing.

How do I set it up?

It's easy!

Power up your Roku device

How to setup step one

Connect the Roku device to the internet

How to setup step two

Create a Roku account and activate your device

How to setup step three

Tip: All Roku players connect to your TV with HDMI. Roku Express+ adds the option to connect via a composite cable which works with older TVs.

Find a Roku player or Roku TV

Why do I need an Internet connection?

Roku streaming players and Roku TVs need Internet access to stream content. They use wireless to connect to your home network, or you can choose a model that offers a wired Ethernet connector.

What type of Internet connection do I need?

What’s a Roku account?

You need a Roku account to activate your device and access entertainment across thousands of streaming channels. There are no monthly equipment rental fees with Roku. Adding a payment method lets you easily rent/buy movies on demand or subscribe to popular services like Netflix.

Learn more about creating an account

Which product is right for me?

There’s a Roku streaming player or Roku TV for everyone.

Want a player that will connect to your current TV?

Which Product Players

Want a TV with the Roku streaming experience built in?

Which Product TV

To find the Roku product that’s perfect for your home and lifestyle, try

Help me choose

What can I watch?

Stream top free or paid programming from services like Netflix, Amazon Prime Video, Hulu, Google Play, HBO, SHOWTIME, PBS, and The Roku Channel. Thousands more channels for sports, news, international, and kids programming plus broadcast channels like ABC, NBC, and CBS. And major music services like Pandora and Sirius XM are available.

Free channels

See details

Roku Channel logo

Subscription channels

See details

Netflix channel logo

Authenticated (Cable) channels

See details

Hbo channel logo

Rent-or-buy channels

See details

Google Play channel logo

Can I get live or local TV?

Yes. Access networks like ABC, NBC, or cord-cutter channels like Sling TV that offer the best of network programming for a low monthly fee. And Roku TVs let you access free live broadcast TV using your home’s antenna.

Tips for streaming local TV

Can I watch sports?

Yes. Access 140+ sports channels including NFL, MLB, NHL, NBA, and WatchESPN plus health, fitness and yoga channels. Some are free and others require a subscription.

See sports options

How do I find what I want to watch?

Sit back and let your Roku streaming player or Roku TV search across 100+ top channels.

Find what to watch

Search by title, actor, or director using your Roku remote, Roku mobile app for iOS® and Android™, or voice search. Roku Search will tell you where your content is available for free or show you results across top channels ranked by price.

Learn more about search

What does it cost?

Roku streaming players start at just $29.99, and Roku TVs are available from a variety of TV manufacturers at affordable prices.

There are no monthly fees for watching free channels or for using a Roku device. You only have to pay for subscription channels like Netflix, cable-replacement services like Sling TV, or movie and TV show rentals from services like FandangoNOW.

Learn more about fees

When you set up your Roku account, we’ll ask you to put a credit card number on file to make it easy to pay for any subscriptions or rentals.
Learn more about the benefits of adding a credit card

What if I already have cable or satellite?

There are no additional charges to watch many cable or satellite channels on your Roku device.

Learn more

What if I want to watch a lot of movies?

Choose from many free movie channels like Popcornflix or OVGuide, or consider a subscription to Netflix or rent the latest releases from services like VUDU.

Learn more

If I cut cable, can I still watch local and top cable channels? How about HBO® NOW or SHOWTIME®?

Yes, with a cable-replacement service and/or standalone HBO® NOW or SHOWTIME® subscriptions. For Roku TVs, you can connect an antenna to receive broadcast channels.

Learn more

What if I want to watch a lot of TV?

Consider a Hulu subscription for unlimited streaming of current episodes and full seasons of hit shows.

Learn more

Do you charge for tech support?

No. We don’t use third parties for troubleshooting or technical support. Instead, we offer several types of support to customers who are within the original warranty period.

Roku doesn’t charge for support

For Roku TVs, our TV manufacturer partners offer support.   Choose your Roku TV brand for a closer look.

More questions before you buy?

Check out answers to our frequently asked questions